Nicky Jam

Livestream - Case Study

 
 
 

Synopsis

A big challenge! Our goal was to film and live stream (360/2D), Nicky Jam's concert inside "El Choliseo de Puerto Rico". Inside our turnkey live stream platform we had the objective to collect all needed databases, analyze viewer responses and gather GEO oriented distribution data. In order to promote Puerto Rico as a Caribbean destination for all audiences and Nicky Jam fan base.

 
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Hypothesis

This project was a success! The numbers speak by themselves. Around 525,000+ users and Nicky Jam was a trending topic in five (5) countries of South America. Our turnkey live stream platform was a BIG part of this execution. We managed effectively all sign-ups and VIP access to one of the most exciting 2 days of urban music in 2015.